Six Simple Steps for Getting More Applications
When I first started out as a loan officer, one of the things I found to be the toughest, was taking an application over the phone. I just didnt seem to have the skills, nor did I have a plan. I was literally calling people on the phone and saying something to the effect of; Hello, my name is Jay ... more...

Buying Mortgage Leads - Three Things to Consider
The time comes for all mortgage brokers and loan officers to consider spending some of their hard earned money by testing the waters of mortgage leads.After all, leads are the name of the game.If the time is right for you, it is important to do you research, remember, you are testing the waters, ... more...

Overcoming Objections Over the Telephone
In sales, one of the things you will be doing a lot of, is making phone calls. You cant escape it. It just comes with the territory.Making phone calls is really not all that bad. The thought of having to do it, is actually much worse than having to physically sit down and do it, and once you get ... more...

How To Get Your Phone Call Returned
When selling your product face to face with a customer, they have no choice but to hear you out completely. Ask yourself this question, If they were listening to you describe your product on their personal voice mail, would they hear you out, or would they delete you?Never leave someone a message ... more...

Lead Companies, Eight Features To Consider
So now the time has come to invest in Lead companies, but how do you know which one is the right one for you?When I was a new loan officer, finding a lead company was not easy, I can remember logging onto Yahoo, typing in the key word mortgage leads and being bombarded with links leading me in the ... more...

Desperately Seeking Good Leads, The Adventure Driven Loan Officer
As loan officers, the word lead is by far one of the most common words we use during the day, it is the topic of many of our conversations, it is praised and cursed, it is good and it is bad, it is loved and it is hated, on bad days it is hard to find, and on good days it falls right into our lap ... more...

Avoid Recycled Mortgage Leads
If you are a loan officer or mortgage broker and you are considering buying mortgage leads, try to stay away from the leads that are being recycled.Leads that are being recycled have often gone through the hands of literally dozens of loan officers before landing on your desk.The chances of closing ... more...

Where Mortgage Leads Come From
If you are a loan officer or mortgage broker, and you are considering purchasing mortgage leads, one thing that will be important to know, is where these lead companies obtain their leads from.Many times, mortgage lead companies will sell their leads multiple times. They have a data base of ... more...

Sub Prime Mortgage Leads
If you are a loan officer or mortgage broker interested in purchasing sub prime mortgage leads, purchasing them by way of the internet may not be a bad place to start.But before you do that, find a mortgage lead provider that can deliver exactly what you are looking for, and that is sub prime leads ... more...